How to achieve a realistic, sustainable return on investment in the contact center
CINCINNATI, Ohio- June 17, 2009 – When times are tough, the natural response is to cut spending. But by taking a longer-term view and making shrewd investments, organizations can save money and improve the customer experience. A seminar sponsored by IBM, Cincom, and Perficient to be held at IBM’s Innovation Center in Chicago will show how to achieve a realistic and sustainable return on customer experience investment.
The seminar agenda includes how to:
- Recession-proof business through a Customer Experience Management (CEM) strategy
- Focus efforts on the right customers to increase revenue and profit
- Understand which proven best practices can quickly generate significant returns
- Move from strategy to implementation faster
- Create a compelling business case for CEM
- Use the contact center to deliver the desired customer experience
Shaun Smith, foremost expert in CEM and brand loyalty, will lead the seminar and interactive panel consisting of Janice James, director of user experience, Perficient; Anita Shankar, solution architect, Perficient; and Trent Fulcher, program director, Cincom’s CEM group. This will be the perfect time to address customer-focused issues with CEM experts and peers.
CEM can help businesses survive- and thrive- in the current economic downturn. REGISTER NOW (www.cincom.com/cem-event) to join IBM, Cincom, and Perficient in Chicago on June 30 at 9:00 a.m.
For 40 years, Cincom’s , services and people have helped thousands of companies all over the world grow and manage their businesses. For more information about Cincom’s products and services, contact Cincom at 1-800-2CINCOM (USA only), send an e-mail to firstname.lastname@example.org or visit the company’s website at www.cincom.com.
Cincom is an IBM Premier Business Partner; status is awarded each year to fewer than 150 of IBM’s 5,000 value-added resellers worldwide, based largely on annual satisfaction surveys IBM conducts with customers. Cincom Synchrony Express runs on IBM Smart Business platform to deliver unmatched customer service without the cost and complexity of traditional IT.
Cincom Public Relations